Yes this obivously a "pick your favorite color month." Space, according to this article, you only have the second most popular car. Even though this is dated 2004, it still holds true through 2006. This makes silver the most popular color for 7 years running. Seems that we all have no chance against silver cars.
LINK Silver and White Remain Motorists' Favorites in 52nd Annual DuPont Automotive Color Popularity Report WILMINGTON, Del., December 09, 2004 — Silver is the most popular color for new cars worldwide, according to the 2004 DuPont Automotive Color Popularity Report, released today. White took second place in all regions except for Europe, where black was in second position.
In its 52nd year, the DuPont Automotive report is the industry's authoritative source for analyzing and predicting vehicle color trends by vehicle model type and overall by region of the world. DuPont is the world's leading supplier of color coatings to the automotive industry. In the United States, DuPont coatings are featured on eight of the top 10 selling vehicles.
The new DuPont report includes clear indicators that chromatic shades are on the rise in North America. For example, light metallic brown and blue each have captured double-digit percentages of the overall vehicle market, and yellow looks hot on the right vehicles while red is on the rise again.
Karen Surcina, color programs manager for DuPont Automotive Systems, the automotive OEM unit of DuPont Performance Coatings, works with a DuPont designer in Europe to help automakers stay ahead of the color curve.
"We see the desire for color mirrored in the worlds of fashion and home furnishings," said Surcina. "Yet, our research in small focus groups shows that what people prefer in one setting isn't always what they buy when it comes to cars and trucks. Some buyers may rein in their expressive side and choose mainstream colors based on their perceived impact upon vehicle resale," she said.
"In others, we see more of a 'notice me' effect in the choice of brighter colors – people are becoming more optimistic, they're proud of their new car and want to be seen," Surcina said. "Yellow, in particular, is a high-visibility color that really works for the smaller SUV classes as well as for compact cars and certain sports cars."
Additional information on the DuPont Automotive Color Popularity report is available at
www.automotive.dupont.com. (Click on news and events).
What your Car Color says about you! Silver: Elegant, loves futuristic looks, cool
White: Fastidious
Vibrant Red: Sexy, speedy, high-energy and dynamic
Deep Blue-Red: Some of the same qualities as red, but far less obvious about it
Light to Mid-Blue: Cool, calm, faithful, quiet
Dark Blue: Credible, confident, dependable
Taupe/Light Brown: Timeless, basic and simple tastes
Black: Empowered, not easily manipulated, loves elegance, appreciates classics
Neutral Gray: Sober, corporate, practical, pragmatic
Dark Green: Traditional, trustworthy, well-balanced
Bright Yellow-Green: Trendy, whimsical, lively
Yellow Gold: Intelligent, warm, loves comfort and will pay for it
Sunshine Yellow: Sunny disposition, joyful and young at heart
Deep Brown: Down-to-earth, no-nonsense
Orange: Fun loving, talkative, fickle and trendy
Deep Purple: Creative, individualistic, original
